Cookie Policy

What Are Cookies and Tracking Technologies?

Cookies are small text files that websites place on your device when you visit them. They're essentially digital breadcrumbs that help us remember your preferences and improve your experience on kerthanoagency.com. Think of them as helpful assistants that remember whether you prefer dark mode, what language you speak, or which financial analysis tools you use most often.

Beyond traditional cookies, we also use other tracking technologies like web beacons, pixels, and local storage. These tools work together to create a seamless experience while you're learning about valuation techniques and financial analysis methods on our platform.

Types of Tracking Technologies We Use

How We Use Your Data

Educational Content Optimization

When you interact with our financial education content, we track which sections you spend the most time on, which examples you find most helpful, and where you might need additional support. This information helps us refine our teaching methods and create more effective learning experiences.

Platform Performance Enhancement

Our tracking technologies monitor how quickly our calculators load, whether our interactive examples work smoothly, and if our mobile experience meets your needs. This technical data ensures that when you're in the middle of a complex DCF calculation, everything runs seamlessly.

Personalized Learning Paths

By understanding your learning patterns, we can suggest the most relevant next steps in your financial education journey. If you're excelling at relative valuation methods but struggling with absolute valuation techniques, we can adjust your course recommendations accordingly.

Data Retention and Storage

• Essential cookies remain active only during your session or for a maximum of 30 days
• Functional cookies that remember your preferences are stored for up to 12 months
• Analytical data is aggregated and anonymized, with individual tracking data deleted after 24 months
• Marketing cookies are typically stored for 90 days unless you interact with related content
• Account-related data is maintained as long as your account remains active

Managing Your Cookie Preferences

Browser Settings

Most modern browsers give you control over cookie settings. You can usually find these options in your browser's privacy or security settings. Keep in mind that blocking certain cookies might affect your experience on our platform – for instance, you might need to re-enter your preferences each time you visit.

Selective Cookie Management

While you can't disable essential cookies (they're necessary for basic functionality), you have control over functional, analytical, and marketing cookies. You can typically enable or disable these categories based on your comfort level with data sharing.

Third-Party Tracking Technologies

Some of our educational partners and service providers may use their own tracking technologies on our platform. This typically includes analytics services that help us understand user behavior and advertising networks that support our marketing efforts. We carefully vet these partners to ensure they maintain appropriate privacy standards.

These third-party cookies are subject to their respective privacy policies, and we encourage you to review them if you have concerns about data sharing. We don't have direct control over these cookies, but we can provide information about which services we use and how to opt out of their tracking.

Updates and Changes

As our platform evolves and new technologies emerge, we may update our cookie practices. We'll notify you of significant changes through our website or via email if you're a registered user. We also recommend reviewing this policy periodically to stay informed about how we're using tracking technologies to improve your educational experience.

The financial education landscape is constantly changing, and our tracking methods evolve to better serve our students' needs. Whether we're implementing new features to help you master complex valuation concepts or improving our mobile experience for on-the-go learning, transparency about our data practices remains a priority.